Drink Up & Go!

The Drink Up & Go! bottle It is a collaboration between JDE Design Driven Consultancy and Joel Escalona's studio, a new design for the company Libbey, a leader in the glass industry.

Awards

Premio a! Diseño

With the aim of designing the new flagship product of Libbey, the most important glass company in all of America, we collaborated with Joel Escalona's studio to create DRINK UP & GO!, a bottle with relevance not only for the individual, but also for society and industry. DRINK UP & GO! It is the result of a comprehensive project that goes beyond a well-designed object; Behind each bottle there is research and trend prospecting that allows us to understand the customer's potential and the needs of new markets. We don't just follow trends, we create them.

Understanding the need to find new ways to transport and drink water while we move away from the excessive consumption of disposable products, we designed a bottle that makes the most of the qualities of its materials and responds to the daily needs of increasingly hectic lifestyles.

The heavy-duty borosilicate glass body keeps liquids hygienically fresh, while the interchangeable silicone sleeves and lids give it versatility to fit any lifestyle.